Kunde Family Estate unveiled today new packaging designed to reflect the family-owned winery’s commitment to sustainable winegrowing and winemaking practices in the creation of its super and ultra-premium wines. The first wines to debut the new packaging are the 2006 Cabernet Sauvignon and 2008 Magnolia Lane Sauvignon Blanc. The 2006 Cabernet is also the first red wine released from Director of Winemaking Operations Tim Bell.
“Our commitment to creating superb, environmentally friendly wines is front and center in every part of our business, and now our packaging reflects this,” said Fourth Generation Winegrower Marcia Kunde Mickelson. “The new design incorporates earth tones and terra cotta colors that mirror the red volcanic soil that is a signature of Kunde Family Estate. The iconic illustration of our winery property has also been updated, conveying a true sense of the special place where our 100% estate, sustainably grown wines are hand-crafted and aged in our winery and hillside caves by winemaker Tim Bell.”
All new releases will feature the new label, with the majority of the brand transition to be completed by summer 2009.
Kunde Family Estate is one of the North Coast’s premier wine estates. Located in the Sonoma Valley, the family’s scenic 1,850-acre estate has been managed by five generations since 1904. The Kunde Family Estate winery, built in 1990, produces 100,000 cases annually with distribution throughout the United States. Today, the Kunde family sustainably farms twenty grape varietals on 750-acres of estate vineyards. The Kunde family’s sustainable farming efforts have earned them multiple awards, among them the Governor’s Environmental and Economic Leadership Award (GEELA), the State of California’s highest environmental honor, in 2008, and Second Level Green Business Certification, the highest level awarded by the San Francisco Bay Area Green Business Program, in 2005.