Fuel Up to Play 60 is the nation’s largest in-school wellness program, helping schools provide increased opportunities to be physically active for 60 minutes a day and access to tasty, nutrient-dense foods in more than 73,000 schools. The program was created in partnership with the National Football League (NFL) and the National Dairy Council (NDC), founded by America’s dairy farmers, in collaboration with the U.S. Department of Agriculture (USDA). Fuel Up to Play 60 empowers schools to help lead nutrition and physical activity changes that contribute to healthy, high achieving students.
The Healthy Zone School Recognition Program, developed by the United Way of Metropolitan Dallas (UWMD) and The Cooper Institute(R), is a rigorous two-fold program designed to recognize and reward schools for their healthy practices. Using evidence-based knowledge and best practices to assist schools in creating an environment optimal for promoting healthy behaviors, schools undergo a rigorous application process to be selected for participation in the program. In the three years since launching the program, UWMD has served 31,000 students.
To help overcome the language barrier, the grant funding will be used to create Spanish language materials for students, parents and educators and will be available nationwide. In addition, select schools will also receive mini-grants to be used for resources to help the school implement healthy changes, such as breakfast carts or athletic equipment. These resources will extend and deepen program impact, which to date has helped 14 million students become more physically active and make better food choices, including choosing low-fat and fat-free dairy products, fruits, vegetables and whole grains.
The GENYOUth Foundation public-private partnership combines the power of the NFL, NDC and leading health and education organizations with grant providers like the PepsiCo Foundation and the Quaker Oats Company. Quaker, a division of PepsiCo, has helped fuel families through the power of whole grain oats for more than 135 years. Since 2011, Quaker has supported the GENYOUth Foundation and Fuel Up to Play 60 programs that help parents inspire their kids to eat right and find physical activity solutions that engage and motivate the whole family.
The Foundation has vast experience creating and supporting programs that promote healthy lifestyles, affordable nutrition, access to clean water, sustainable agriculture, youth employability and the economic empowerment of women.
At the heart of PepsiCo is Performance with Purpose – our goal to deliver top-tier financial performance while creating sustainable growth in shareholder value. In practice, Performance with Purpose means providing a wide range of foods and beverages from treats to healthy eats; finding innovative ways to minimize our impact on the environment and reduce our operating costs; providing a safe and inclusive workplace for our employees globally; and respecting, supporting and investing in the local communities where we operate.