General Mills Joins BICEP Coalition

BOSTON, MA, Jul 28, 2014 /3BL Media/ – BICEP (Business for Innovative Climate & Energy Policy) announced today that one of the world’s largest and most storied food companies, General Mills, has joined the BICEP coalition to advocate for innovative climate and clean energy policies.

General Mills, with worldwide sales of $17.9 billion, produces and markets foods for more than 100 consumer brands, including Cheerios, Green Giant, Nature Valley, Old El Paso and Pillsbury. The 148-year-old company’s sustainability platform includes goals for sustainably sourcing its top key ingredients by 2020 and for reducing its energy use and greenhouse gas emissions (GHG).

In 2005, General Mills pledged to reduce GHG emissions in its direct operations by 20 percent by 2015, and in 2009, it added a goal to reduce transportation fuel by 35 percent by 2015.

Given that nearly two-thirds of General Mills’ GHG emissions and 99 percent of water use throughout its value chain occur upstream of direct operations – primarily in agriculture – General Mills has focused on advancing sustainable agriculture. To this end, General Mills has committed to sustainably source 100 percent of its 10 priority ingredients by 2020. These ingredients represent 50 percent of its total raw material purchases.

To combat GHG emissions from deforestation, General Mills committed to sourcing 100 percent of its palm oil from responsible and sustainable sources by 2015. Deforestation is a major contributor to global climate change, accounting for an estimated 15 percent of global GHG emissions. Already, General Mills is sourcing more than 50 percent of its palm oil sustainably, and expects to hit 75 percent by the end of calendar year 2014.

By joining BICEP, General Mills has committed to expanding its global sustainability efforts by working with businesses and policymakers to enact meaningful energy and climate policies.

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