GE has been named the first and only Diamond Partner for “12-12-12”; BlackRock, Samsung and State Farm serve as the leading Platinum Partners with Optimum, Time Warner Cable and Verizon Foundation now on board as Gold Partners; Delta and Poland Spring have joined as Silver Partners; and Duracell Powermat, Hyundai, NRG and Pepsi as Bronze Partners. In addition, the production and execution of “12-12-12” would not be possible without the generous donations from many production companies including Dempsey Productions; Diversified Production Services (DPS); and Otto Printing & Entertainment Graphics.
Event producers James Dolan, John Sykes and Harvey Weinstein issued the following joint statement: “The outpouring of support from our generous partners has enabled us to put together an unprecedented, worldwide event that will help drive fundraising efforts to support the victims of Hurricane Sandy. We can’t thank them enough.”
Social media services are being donated by HD MADE, which is also providing digital strategy and design services. In-kind development and hosting services are being donated by Phase2 Technology, and the soon-to-launch live entertainment service, Mahaya, will host a post-show recap. In addition, iStreamPlanet will provide live video encoding for the 12-12-12 Concert which will stream live across leading entertainment and video sites.
“12-12-12” will be distributed worldwide to nearly two billion people through television feeds, radio and online streaming and will be distributed across networks and feeds in North and South America, Europe, Africa, Asia and Australia.
The concert is being produced by James Dolan, Executive Chairman of The Madison Square Garden Company; John Sykes, President of Clear Channel Entertainment Enterprises; and Harvey Weinstein, Co-Founder and Chairman of The Weinstein Company.
The all-star lineup features performances by Bon Jovi, Eric Clapton, Dave Grohl, Billy Joel, Alicia Keys, Chris Martin, The Rolling Stones, Bruce Springsteen & the E Street Band, Eddie Vedder, Roger Waters, Kanye West, The Who and Paul McCartney.
Attached is a full list of partners who are providing unique social and promotional support for the event.