Precision Agriculture Pioneer, Farmers Edge, Forms Partnership with Leading Equipment Dealer Moody”s Equipment to Expand Precision Ag Technology Availability across Western Canada

Farmers Edge(TM), a global leader in precision agriculture and independent data management solutions, announced today it has partnered with Moody’s Equipment, the leading agriculture equipment and shortlines dealer in Alberta and Saskatchewan. Under the agreement, Moody’s will introduce the Farmers Edge precision agriculture platform to customers at its locations in Balzac, High River, and Olds, bringing data-driven strategies to help optimize on-farm profitability and sustainability.

The partnership combines Farmers Edge hardware, software and boots on the ground support withMoody’s experienced Precision Land Management (PLM) department to help multiple lines of equipment communicate on the farm.Easily integrated with growers’ existing equipment and programs, the Farmers Edge Precision Solutions(TM) package provides a comprehensive turnkey system that includes: Variable Rate Technology, soil sampling and analysis, field-centric weather, in-field telematics and data transfer, high-resolution satellite imagery, field-centric data analytics, access to FarmCommand(TM) – an integrated farm management platform – and a network of highly experienced, trusted advisors.

“Moody’s Equipment is proud to partner with Farmers Edge; a well-respected company, with a reputation for quality work,” said Moody’s President and CEO Kim Leland. “The agriculture industry is evolving, and technology is playing a larger role in day-to-day operations. This partnership signals our commitment to innovation and technology; and ultimately, our commitment to providing the best products and services for our customers in Balzac, High River, and Olds.”

With coverage of some 4 million acres of farmland across the Balzac, High River, and Olds locations, the partnership solidifies Farmers Edge strong market presence in Alberta and increases access to the comprehensive Farmers Edge package, enabling Moody’s growers to efficiently and precisely farm more acres with different needs.

“This partnership with Farmers Edge gives Moody’s customers the opportunity to use their PLM equipment to its full potential,” said Duane Kent, Moody’s Precision Land Management (PLM) representative for Alberta. In particular, access to the Farmers Edge team and technology will help Moody’s customers maximize their use of PLM tools on the farm with a plug-and-play solution that makes precision agriculture technology easier and more cost-effective to use.

“Moody’s has proven expertise in equipment and strong, established relationships with growers, and we’re proud to join forces to provide their customers with access to the leading Precision Ag technology and data solutions,” said Farmers Edge president and CEO Wade Barnes. “Farmers have multiple partners when it comes to supplying the needs of the farm and Farmers Edge looks forward to complimenting the dedication of the Moody’s service team in providing, setting up and servicing new equipment. With this partnership, existing and future customers will have access to an integrated solution that offers on the farm support as an important contribution to farming decisions, productivity, and profitability.”