Cultura Technologies Announces the Launch of Greenstone

As the industry leader in agribusiness solutions, Cultura Technologies announced today the launch of a new company, Greenstone. Formed to better assistthe agricultural industry and the growing needs of agribusiness,Greenstone provides mission-critical applications like AGRIS, CINCH, oneWeigh and AgroGuide.Focused on addressing the future growth and challenges of its customers, Greenstone hones in on building new innovative technology and services like RAPIDS (trading) and MyGrower (customer portal).

“We are extremely excited to launch the Greenstone brand.It signifies a fundamental shift in our strategy, demonstrating a commitment to be a trusted partner for years to come. By combining strong industry knowledge, exceptional customer service, and cutting edge technology we bring a unique value to the industry,” said Greenstone General Manager, Kevin Hammer.

Greenstone looks forward to embracing aproactive approach to the needs of the agribusiness industry. Its mission is to enable the diversified grain industry and co-ops to maximize value with a broad range of best-in-class business workflow solutions. Greenstone’s specialized industry knowledge is embedded in configurable solutions allowing customers to capture and leverage critical business information.The focus is on a narrower range of customers. By creating a new business, solutions are more agile. Getting closer to the customer allows Greenstone to be more responsive toindividual requests.

“I always say that any software upgrade is like a treasure hunt. It’s interesting to see the improvements,” said Joye Dell Mills, Office Manager at Farmers Co-Op Elevators in Levelland, TX. “The support team was with us for every step of the install. We are so grateful for the ways they come alongside as a true business partner.”

Greenstone is more than just a new name and logo;it is a definitive change in focus and drive. The goal is to work more closely with customers to define and solve business challenges.

Founded in 2016, Greenstone is the leading agricultural business platform that enables the diversified grain business to target accounts, engage decision-makers, and accelerate marketing and sales pipeline velocity at scale. Backed by the resources of our parent company, Volaris, we are future-focused on the best solutions for our customers. Greenstone is headquartered in the Atlanta where it is rapidly expanding its footprint. Learn more by visiting or calling us at 800.393.0075.