Mr. Bassi has extensive experience within the agricultural technology industry having held senior positions in technical research, marketing, and product launches over the past 31 years. He received his Bachelor of Science Degree from Louisiana State University in Agriculture, a Master’s of Science Degree in Horticulture/Plant Pathology at Mississippi State University, and a Ph.D. at the University of Arkansas in Plant Pathology.
Early in his career Mr. Bassi held an extension & research position and taught a graduate-level plant pathology course at the University of Arkansas from 1982-1984. He worked for the USDA from 1984-1985 before joining one of Syngenta’s legacy companies in 1985 as a field research scientist. From 1985 to 2015 Mr. Bassi held several positions within Syngenta in R&D, Marketing, Solution Development, and Technical Product Management.
In this new contractual role with BVT, he will be responsible for the management of all US-based trials and demonstrations of the company’s proprietary organic crop protection system.
Mr. Bassi said of the decision to join BVT, “Having worked with BVT’s team and technology for a couple of months leading up to taking this position, I have seen firsthand the excellent results that are being achieved in the field — most notably within strawberry hoop house trials taking place in the Carolinas. I am very excited to join the company and feel my experience and skill set is ideally suited to assist BVT as they bring their disruptive and novel technology to what has become a significant market which is experiencing rapid growth.”
“BVT continues to build a world-class team and I am delighted to welcome Bobby to this,” said BVT CEO Michael Collinson, “His extensive industry experience will be exceptionally valuable as we bring our products to a larger market. Faultless data collection and research management of our trials is an integral part of BVT’s successful long term execution and this importance is underlined by Bobby’s addition. One of BVT most important assets is the data collected and managed.”
BVT has developed and owns patent-pending bee vectoring technology (consisting of a proprietary tray dispenser containing a unique carrier agent) that is designed to harmlessly utilize commercially reared bumblebees as natural delivery mechanisms for a variety of powdered mixtures comprised of organic compounds that inhibit or eliminate common crop diseases, while at the same time stimulating and enhancing the same crops. This unique and proprietary process facilitates a targeted delivery of crop controls using the simple process of bee pollination to replace traditional crop spraying, resulting in better yield, organic product and less impact on the environment without the use of water or disruptions to labour.
On Behalf of the Board of Directors of Bee Vectoring Technologies International Inc.
Michael Collinson, President & CEO
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