Performance Horizon enables brands to drive significant online sales with a highly scalable, end-to-end digital marketing partner solution that includes tracking, reporting, global payment capabilities and partner management. The benefits include increased partnership opportunities, the ability to better manage and more closely control digital marketing efforts, and enhanced relationships with the partners driving the most value.
Performance Horizon’s platform drives over $3 billion in advertiser top line revenues across 160,000 marketing partners in over 183 countries making payments in over 50 currencies.
Traditionally, the management of digital partnerships by large brands has been farmed out to third-party networks, fragmented across business units and technology platforms, or confined regionally. To solve these problems, Performance Horizon provide brands with centralized and scalable global solutions to manage all of their digital partnerships across the business, enabling customers to be more strategic with a focus on building scale.
“Enterprises are investing heavily in performance marketing technology as a way to efficiently increase their digital sales and maximize their marketing budgets. By leveraging our global technology and services platform, our customers can rapidly build out revenue-generating partnerships around the world,” said Malcolm Cowley, CEO of Performance Horizon. “This financing allows us to invest even faster in this huge market opportunity and execute on the next phase of our vision.”
This year, Performance Horizon added several global 1000 companies in the travel, financial services, and retail verticals to its global customer base, as well as expanded relationships with global digital agencies. The company continues to capture market share across all target markets with its SaaS solutions. This growth reflects how brands are rapidly migrating towards scalable technology to drive maximum growth and ROI for their digital partner marketing programs.